Style drift
Independent prompts produce people, colours and materials that cannot form one campaign.
AI VISUAL PORTFOLIO PATH
AI Image Generation and Visual Creation
The hard part is rarely generating one attractive image. It is keeping a visual system consistent, adapting it to the destination and proving it is ready to publish. Use one real campaign across 17 chapters and leave with a reviewable Visual Campaign Case.
17 free chapters9 platform formats1 complete visual case
WHY FAST GENERATION STILL CREATES SLOW DELIVERY
The work before and after generation decides the result
Turn the four most common sources of rework into explicit review gates.
Broken text
A headline looks plausible, but characters, hierarchy or unwanted copy fail close review.
Platform crop
One image is forced across nine channels despite different safe areas and viewing distances.
No delivery bar
The team picks the prettiest version without factual, copyright, brand or mobile checks.
VISUAL CAMPAIGN CASE
Eight gates move an idea to publish-ready work
You do not need every platform chapter. Pick one real destination, complete the core path and treat other formats as later variants of the same visual system.
01Set the goalAudience, message and action02Choose a modelTask-to-tool decision03Create a baselineFirst comparable version04Write the briefSubject, frame, light and constraints05Lock the masterHero visual and type hierarchy06Adapt a channelChoose one publishing context07Review manuallyText, brand, rights and crop08Keep evidenceVersions, edits and final handoff
LEARN FOR THE CHANNEL YOU WILL ACTUALLY USE
You do not need to learn all nine platforms
Start with your next publishing destination. Once the master and review method work, transfer them to another format.
Xiaohongshu covers & carousels at scalePlatform practice · 30 min
WeChat MP banner & inline imagesPlatform practice · 25 min
WeChat Moments visuals — 1:1 squares & 9-gridPlatform practice · 20 min
Weibo posts & long-image formatPlatform practice · 20 min
Douyin / WeChat Channels / TikTok vertical coversPlatform practice · 20 min
Bilibili / YouTube horizontal thumbnailsPlatform practice · 20 min
LinkedIn visuals — avatar / banner / hiring card / article coverPlatform practice · 25 min
Instagram Feed / Reels / StoriesPlatform practice · 20 min
X (Twitter) and Threads post imagesPlatform practice · 15 min
FULL CURRICULUM
17 chapters in four stages
The path follows the work: decide, control, adapt and deliver — not a pile of disconnected tools.
01—03
01 Decide and start
Judge model fit and create the first baseline image.
04—07
02 Control the image
Turn a loose idea into a reusable brief and lock the master.
08—16
03 Adapt the channel
Use one art direction and complete the platform you genuinely need.
Xiaohongshu covers & carousels at scale WeChat MP banner & inline images WeChat Moments visuals — 1:1 squares & 9-grid Weibo posts & long-image format Douyin / WeChat Channels / TikTok vertical covers Bilibili / YouTube horizontal thumbnails LinkedIn visuals — avatar / banner / hiring card / article cover Instagram Feed / Reels / Stories X (Twitter) and Threads post images
17—17
04 Fix and deliver
Repair failed versions, complete human review and preserve evidence.
FINISH WITH WORK, NOT WATCH HISTORY
Your Visual Campaign Case
Chapter records accumulate around the same campaign. The final case explains the decisions behind the image, not just the polished result.
Campaign Brief
Model decision record
Master visual
Platform adaptation
Human review checklist
Version and repair log
Need to connect visuals to copy, scripts and video?
Continue to AI Content After locking the master visual, continue into AI Content and expand the same campaign into a complete Production Pack.
FINISH WITH WORK, NOT WATCH HISTORY
Make one image you will genuinely publish next week
Do not read all 17 chapters first. Pick the audience and platform, establish a baseline and move through the eight gates.