Digital Marketing

Australia • Gold Coast
Helensvale Technology Group
Type: Full-time
Helensvale Technology Group
Level: Junior Level
Salary:
3 years ago
Deadline: 2021-06-19

Job Description

This role is pivotal to the development and implementation of HTG’s digital marketing strategies across its brands including Techwell, Telstra Business Technology Centres, Telstra Retail, BeeSigned and HTG.

Directly reporting to the General Manager of People and Marketing, this person will deliver marketing activity with a strong focus on planned digital strategy and content generation as well as social media, helping drive brand awareness, new customer acquisition and retention by growing our online presence across all platforms especially Google.

Working as a part of the marketing team and closely with our general managers / sales leaders, you will be a creative marketer with a passion for all aspects of digital marketing, as well as a willingness to learn and work with key stakeholders to help them deliver results, based on key strategic business objectives.

Job Requirement

Sound like a career path for you?

Key Duties/Responsibilities:

  • Development and execution of brand, customer acquisition and retention strategies
  • Development of creative content across social, blogs, website editorial, eDM’s and other digital channels to ensure our digital content is up-to-date and delivering results
  • Coordination and execution of digital campaigns primarily for B2B, from creative processes through to briefing, production, approvals, deployment and tracking through user experience and Google Analytics
  • Develop and Coordinate SEO and SEM campaigns including scheduling, tracking and reporting
  • Manage SEO/SEM and Google Adwords campaigns with a results focus in mind
  • Understanding and sharing the latest digital trends, providing recommendations
  • Collaborate with the wider marketing team including ad hoc participation in marketing campaigns/events
  • Liaise with internal teams, distribution channels, external stakeholders, promotional companies and suppliers to ensure objectives are met and opportunities maximised
  • Manage internal communications and key events within HTG including strategy for sprints for reward and recognition
  • Compiling and accurate campaign reporting

Required Skills

  • At least 2-3 years marketing / digital experience
  • End-to-end campaign execution experience essential
  • Experience with marketing automation software (understanding Active Campaign would be highly regarded).
  • Experience in writing and designing digital content and marketing communications including eDM’s, newsletters, print, radio, social, outdoor, web and video.
  • Proven ability in email marketing tools, SEM/SEO, Google Analytics and Google Adwords
  • Proven skills in generating, qualifying quality leads & tracking cost and performance
  • A self-starter who is performance-driven and thrives in a fast-paced environment delivering upon tight deadlines
  • Data driven to understand key insights and strong attention to detail
  • Understanding of CRM including lifecycle marketing, user journeys and automated triggered marketing

If this sounds like the role for you, we want to hear from you! Please Apply Now! 

Company Info

Employing over 250 staff across five countries, we are a Gold Coast based company boasting a diversified portfolio of businesses across multiple sectors.

Our success is a direct result of the individual contributions made by each team member – highly qualified, peer-respected people, who are experts in their chosen field. As an organisation we are driven to develop each individual to reach their full potential, supported by expert in-house training programs.

With an eye to the future, we look for like minded people to join our team and contribute to our success.  If ours sounds like a team you’d like to join, click below to apply or find out more. 

Company Introduction

本地公司
Employing over 250 staff across five countries, we are a Gold Coast based company boasting a diversified portfolio of businesses across multiple sectors. Our success is a direct result of the individual contributions made by each team member – highly qualified, peer-respected people, who are experts in their chosen field. As an organisation we are driven to develop each individual to reach their full potential, supported by expert in-house training programs. With an eye to the future, we look for like minded people to join our team and contribute to our success.  If ours sounds like a team you’d like to join, click below to apply or find out more. 
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