Marketing Executive

W Hotel
4 年前
Deadline: 2020-11-01
W Hotel
Junior Level

Job Description

This position will be an integral role to the Sales & Marketing team providing marketing support to W Melbourne’s B&F venues and assist Marketing in all required initiatives. This role will assist with the execution of marketing and communication activities undertaken including social media, placement of advertising, collateral production, assisting with photo and video shoots, media relations, database management, content creation, promotional tracking, competitor research and communicating with internal teams for marketing related activities.

Job Requirement


  • Manage W Melbourne’s B&F marketing tool to engage with guests and targeted upselling opportunities
  • Social media content strategy contribution and content creation for W Melbourne’s B&F venues
  • Manage the online marketing function including updating of W Melbourne’s website and social media & online reputation platforms, uploading of special offers page and monitoring of both third party and competitor website to source new promotional opportunities
  • Work with the digital marketing and the area field marketing team on cluster campaigns, regional offers and marketing campaigns/activations in market
  • Answer client and guest questions about property B&F facilities and services via social media
  • Be fully versed across Marriott Bonvoy, the Marriott International loyalty program to maximise business opportunities for W Melbourne
  • Analyse the activities of competitor hotels, including their customer base, with the aim of developing and securing new business and providing a market advantage
  • Ensure that you maintain clear and detailed files including all relevant client/partners/suppliers information and activities
  • Ensure recovery calls/responses are dealt with in an appropriate manner and in accordance with brand teachings
  • Be an early adopter and champion for innovation, as the W brand has been since inception, to deliver and exceed budgeted revenues for the hotel, channel engagement and enhanced guest experience
  • Ensure all daily tasks are completed in a timely fashion
  • Undertake additional duties as requested by the DOSM, DOS, MARCOM and Hotel Management

Company Introduction

W Hotel

Follow Us


We Accept



Level 10b, 144 Edward Street, Brisbane CBD(Headquarter)
Level 2, 171 La Trobe St, Melbourne VIC 3000
Business Hub, 155 Waymouth St, Adelaide SA 5000



JR Academy acknowledges Traditional Owners of Country throughout Australia and recognises the continuing connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander cultures; and to Elders past and present. Aboriginal and Torres Strait Islander peoples should be aware that this website may contain images or names of people who have since passed away.

匠人学院网站上的所有内容,包括课程材料、徽标和匠人学院网站上提供的信息,均受澳大利亚政府知识产权法的保护。严禁未经授权使用、销售、分发、复制或修改。违规行为可能会导致法律诉讼。通过访问我们的网站,您同意尊重我们的知识产权。 JR Academy Pty Ltd 保留所有权利,包括专利、商标和版权。任何侵权行为都将受到法律追究。查看用户协议

© 2017-2024 JR Academy Pty Ltd. All rights reserved.

ABN 26621887572