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Lightman Wang
Reviewer: Lightman WangFounder of JR Academy (Ex-Microsoft)
Top Genpact Business Analyst Interview FAQs and Answers
Top Genpact Business Analyst Interview FAQs and Answers

Top Genpact Business Analyst Interview FAQs and Answers

1) Can you describe a time when you used data analysis to solve a business problem?
 
Certainly. In my previous role, we faced a significant drop in customer retention rates. I conducted a thorough analysis of customer data, identifying patterns and key factors contributing to the churn. By segmenting the customers and analyzing their behavior, I discovered that a lack of personalized communication was a major issue. I proposed a targeted email campaign based on customer preferences, which resulted in a 15% increase in retention over the next quarter.
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